This grim charade of a kids’ toy advert makes a powerful phase about animal cruelty
Sometimes , nothing gets the message across quite like a hard-hitting parody.
In the video above, the International Fund for Animal Welfare( IFAW) raises awareness about the dangers of the puppy trade with a grim charade of a children’s stuffed toy advert.
“Introducing the new Suzy Puppy! ” squeals a gleeful voiceover narrator as the advert begins. “The pup that everyone loves! “
It’s not long before things take a dark twist, though.
“Suzy comes with the deadly Parvo Virus! ” continues the narrator in a similar tone. “And conjunctivitis! And diarrhea!
“And that’s not all: squeezing her, and she whimpers! “
The clip ends with the little girl burying her toy, before the narrator’s voice changes tone and delivers a message telling people not to unwittingly supporting cruel puppy farming.
“When you’re buying a puppy, always recollect P.U.P.S, ” says the narrator. “Meet the pup’s parent. Is it underage? Check its papers. Check the pup for sickness.”
More information about the campaign can be found on the IFAW’s website.